What Are the 3 Most Effective Ingredients for Achieving Success?

The 3 Most Effective Ingredients For Achieving Success 


As a sales and marketing professional, you’re probably constantly looking for just the right ingredients to achieve success in your business.

While there’s no magic recipe that will work for everyone, there are in fact 3 effective and fundamental ingredients that you can use as your guide for success in this new year…..

Let’s break down these 3 effective BUT simple ingredients:

Ingredient 1 – TIME

Everything takes time and, whether we realize it or not, we make conscious decisions about how we spend our time and on what activities.

In sales, it is critical to use the limited time you have as productively as possible and not waste your energy — especially on doing low-yielding tasks.

  • Action – Divide your day or week into parts by breaking them into these essential activities:
  • Prospecting time:
  • Schedule time with yourself to prospect and make new connections.
  • Internal and External Meetings:
  • Meetings can go one of two ways. They are either extremely productive and helpful or they are a complete waste of time with you leaving the meeting having gained no valuable information.
  • Researching leads and new opportunities:
  • This is a critical activity that all sales reps should be doing before making any first connection, but without the proper tools and resources, it can be extremely challenging and time-consuming to find the correct person with the information you’re seeking.
  • Personal Development:
  • Take the time to understand what you’re interested in and what you enjoy doing in your free time. Make a commitment to learning by signing up for free webinars, online classes, and networking events.
  • When you focus on learning, by expanding your horizons and gaining new perspectives, it will enable you to have a clearer focus on the direction you want to take both your career and personal life.
  • Account Management:
  • Don’t forget to dedicate parts of your day/week/month to staying in front of your existing customers. Why? Because they are one of your greatest assets when it comes to collecting feedback for improvement and renewal business.

Ingredient 2 – Testing

If you’re not testing, then chances are you’re doing the same old thing day after day.

What sales activities you should be testing?

Processes: This is a combination of the various tactics salespeople use to reach their target audience.

Content Creation: As part of your Personal Marketing strategy, you should be creating quality content with the goal of building your network of followers and positioning yourself as a subject matter expert.

Consistency: When it comes to building your presence on and offline, consistency is key.

Ingredient 3 – Tenacity

Tenacity is a quality that comes from within. It’s the personal drive that moves you forward when everything else is saying stop. It’s having the determination and perseverance to get the job done, no matter the circumstances.

Developing and utilizing your tenacity is based on how you perceive something and if you’re willing to accept it.

Here are 3 ways you can shift your mindset the next time you’re not feeling so tenacious:

Focus on educating, not selling:  It’s not about you, your company, your products, or your services, it’s about meeting customer needs and adding value.

Use questions to redirect the conversation:  Questions like: What are you willing to spend? Are you the decision maker? Who is your competition?

Practice one more call every day:  For instance, practice making one more call, sending one more email, or finishing up one more blog post. Whatever it is, make a habit of doing one more opportunity generating activity at the end of every day and over time it’ll become the norm.

At the end of the day….

If you want to consistently keep your pipeline full of quality opportunities while positioning your own credibility and subject matter expertise, then you should consider this simple recipe for success in 2017: Time, Testing, and Tenacity.

Selling is a complex process, but Time, Testing, and Tenacity are simple, effective ingredients for achieving success in it.


If you enjoyed this post and found TONS OF VALUE, please take a moment and share…Thank you 🙂

Sharing IS Caring!

To Your Success,
Joan Harrington

Facebook Comments

66 thoughts on “What Are the 3 Most Effective Ingredients for Achieving Success?

  1. Great tips, Joan. This is the one that has worked entirely for my editing biz: “Focus on educating, not selling.” It’s what I do every day anyway, and also where my strengths lie 🙂

    • Hi Susan! Thank you! When you focus on “educating” and “not selling” that is where the magic happens 🙂 I wish more people realized that lol

  2. Meghan says:

    Time is my enemy! There doesn’t seem to be enough time in my day, even if I’m up before the sun is. 🙂 I love testing, which is why I do it frequently. Tenacity is another good one! These three T’s are certainly important to success.

  3. Great advice. Prioritizing the right actions to be taking is a big one! I use a journal this new year to try and prioritize the actions I need to take each day. Having enough time to spend is a tough one too!
    Thanks for the affirmation.

    • Thanks Anne! So glad you enjoyed the post 🙂 A journal definitely helps to prioritize our actions on a day to day basis. Appreciate your feedback 🙂

  4. The 3 T’s are great and may I add an ingredient to top it off? With the great mixture you have for success perhaps we can then add a sprinkle of Trust on top. We need to Trust ourselves too or none of the time, testing or tenacity will pay off. Great visuals and content. Thanks.

  5. Fabulous “3 T’s” formula, Joan! I see in my own life, how tenacity has been a key player. I also focus on educating people, on starting conversations, much more so than ‘selling’. I see myself as a messenger of possibility and all I can do is share from my own life and experiences and know that those who resonate with the message, will find me and be attracted to what I offer!

  6. Hi Joan,

    Great tips and they sure do work! I like the way you broke it down to Time, Testing, and Tenacity. Love the last one best of all. If we spend our time educating we always will gain that Know Like and Trust value we need.


  7. Hi Joan,

    To be successful, we need to always be students of personal development. I was talking with Bob Proctor a few years ago and he told me that after doing personal development work for almost 50 years, he still is an avid student and that no one ever ‘arrives’.

  8. I am currently reading a book on resilience so tenacity struck me. That ability to just keep plugging away really does make a difference but can be hard when you feel alone. So important to have support.

  9. Hi Joan ,
    I like your 3 T’s . I just posted a video of Bob proctor on my page where he talks about: “What is Success” and Earl Nightingales definition of success which is: “Success is the progressive realisation of a worthy goal or ideal.”. Your 3 T’s are the right ingredients to get there.
    Thank you

  10. I really enjoyed this post, Joan!

    The part that most resonated with me was your quote:

    Focus on educating, not selling: It’s not about you, your company, your products, or your services, it’s about meeting customer needs and adding value.

    That’s the right stuff, right there!



  11. Hi Joan

    Yes! These three things are so important when it comes to sales and they sure can be applied to business.

    I do agree that timing is important and should never be taken for granted. Also staying firm no matter the situation does help too.

    Thanks for sharing. Take Care

  12. Hi Joan

    What an info packed post. Should be mandatory reading for entrepreneurs.

    I struggle with Time – there never seem to be enough hours in the day. I totally suck at Testing.

    But I’m pretty good at Tenacity – although I say it myself.

    Will work on the first two 🙂

    Joy – Blogging After Dark

  13. Hi Joan. I enjoyed this post very much. I think the internet opened up an opportunity for a lot of people who didn’t know what they were doing. I certainly was one. I ended up buying into a very expensive top-tier business and after a time I realized I had no marketing experience and basically hated selling.

    I love those principles: time, testing and tenacity. I’ve watched some people like Donna and David Merrill who are the living embodiment of those principles. They have continued online, trying different things until they found something that is working. Thanks so much for this post.

    • Thank you DeeDee for your awesome comment as I can totally relate to buying into stuff online with excitement only to find out it was NOT for me lol

      Once you find what works for YOU it becomes so much easier to connect with other like-minded people and build that all important relationship 🙂

  14. Joan,
    Wonderful post. Such simple concepts and yet when done properly they do, indeed, lead to success.
    Time – we can spend the time by focusing on fun activities, like poking around Facebook, and not make those important calls or not write that next valuable email or blog post. The time passes whether we are consciously productive or not.
    Testing – That is something I have often fallen short on. I don’t spend the time to create 2 emails and sample them to see which works. But I do get an overall sense of what has worked and what has not worked and I repeat the actions that have worked more consistently.
    Tenacity – That is a quality I do have. I don’t give up. Sometimes I stop for a while, but I return with greater determination.

    Thanks for your insights.


  15. The one thing that really resonated with me is where you wrote about doing one more opportunity generating activity at the end of every day. It’s past midnight now, and I made myself read one more blog post and it was yours. So worth it. Thanks.

  16. Yes, this is a difficult and complicated topic. My goal is to educate and be of value constantly. Then if people need help with WordPress hopefully they think of me. I know that this is more passive but it is working so far.

  17. Hi Joan,
    Like so many things, the steps to success are simple…but not easy for most. Like the consistency you mentioned. It is definitely one of the simplest techniques, but it’s not the easiest technique in existence.

  18. Excellent list and I agree with each point, with only slight variations. For me, rather than time, I prefer to focus on priority management which is implied by the thorough list you’ve provided. Testing is also an important point, one which I view as experimenting. Experimenting frees you to learn and explore rather than worry over whether you succeed or fail, and that actually leads to more success. And tenacity, well that speaks for itself and it’s a word I have always loved and a concept I work hard to live up to. 🙂

Leave a Reply

You have to agree to the comment policy.

CommentLuv badge