How To Brand Yourself On Facebook

5 Tips To Brand Yourself On Facebook









Facebook is much more than a message board for posting status updates.





It’s a lead generating, web-traffic driving, customer engagement machine!







Here are 5 No-Brainer Tips for How to Brand Yourself on Facebook from Aaron Lee, PostPlanner






1. Listen 

  • Before you start sharing stuff on Facebook, first practice listening & interacting with others.
  • This should be your top priority of building your brand.
  • The relationships you create during this time will serve as a strong foundation for years to come.
  • Skip this step & you probably won’t be able to build a dynamic brand on Facebook.
  • Fans ALWAYS come first!



2. Use Powerful Visuals

  • First impressions count.
  • Customize every image on your page to reflect your brand.
  • Pay attention & brand every aspect of your page: profile photo, cover photo, etc.
  • Make sure to keep your visuals fresh — and update them often.



3. Have a Strategy

  • Create posts that reinforce your brand & will appeal to your fans.
  • Don’t post inspiring quotes or funny memes just because they may get more Likes, comments & shares.
  • Instead, stick to updates that bolster your image & what you want your company to represent.
  • Establishing a strong posting strategy takes time — but it’s so worth it.
  • Use the 3 P’s of posting (personal, purpose & promotional) as a guide.
  • And keep the messaging in your posts consistent. 



4. Showcase Your Work & Expertise

  • Don’t be afraid to brag a little bit on Facebook.
  • Everybody does!
  • That’s part of the reason you even have a business page.
  • And your fans expect it — just don’t be too boastful. 
  • Too often people hold back & don’t show off their best work.
  • In the beginning, don’t worry about sounding too promotional.
  • Practice makes perfect!
  • The right mix of content will fix that every time.




5. Reinforce Your Brand 

  • Remind people of your brand almost every chance you get.
  • Powerful visuals are some of the best ways to do this.
  • And it shouldn’t be hard to maintain your authentic personality — just be YOU!







The best parts of Facebook are fueled by conversation.






Listening & responding should be top priorities before you start aggressively branding yourself on Facebook.








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To Your Success,
Joan Harrington

About Joan

Joan is a full time blogger/network marketing coach whose passion comes from helping others learn how to brand themselves through blogging and become an expert blogger

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