How To Get More People To Read Your Content

Need More People To Read, Comment, and Share Your Content?








Think about how you use the web.



You’re in search of information.




The web is a “lean forward and participate” medium.






What can you do to engage your readers so they lean into your content, stay on your pages and interact with your information?




Just use the following 8 simple techniques to make your content much more reader-friendly, by Pamela Wilson, Copyblogger




1. Embrace the line break

  • Feature one idea per paragraph, and keep them short — three or four sentences at most.
  • Even complex content can be made much more reader-friendly with the simple introduction of lots of white space.


2. Break up your content with compelling subheads

  • A solid subhead keep the reader engaged, acting as “mini headlines” to keep them moving through the rest of your content.
  • Make your subheads intriguing, but informative



3. Use bulleted lists

  • They create fascinations your readers can’t resist
  • They’re an easily-scannable way to present multiple points
  • They look different from the rest of your text, so they provide a visual break for your reader



4. Use deep captions.

  • Try pairing a strong image with a “deep caption.”
  • Deep captions are two to three sentences long.
  • That’s long enough to intrigue your reader to dig in to your whole article.



5. Add highly relevant links

  • Internal links back to your own cornerstone content will keep people on your site and reading your best material.
  • External links demonstrate that you’ve researched the topic and want to highlight other experts.
  • Good content uses both to expand your reader’s understanding and add value.



6. Use strategic formatting

  • Add emphasis to your web copy by bolding important concepts.
  • You reader will be able to scan through and pick out the most important information at a glance.



7. Harness the power of numbers

  • Numbers are an incredibly effective way to both capture attention and to keep the reader oriented.
  • You can often make a post more compelling just by numbering your main points.



8. Check your dual readership path

  • Once you’ve used subheads, numbers, bulleted lists and other formatting to highlight the key elements of your post, read through it again — looking only at the text you’ve called special attention to.
  • Does the reader get the gist?
  • Have you pulled out the most interesting and relevant words, the words that will pull your scanner in and turn her into a reader?





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To Your Success,
Joan Harrington

0 Replies to “How To Get More People To Read Your Content”

  1. Wow!! Amazing articles you there…You Reallly impress me and stunted with the way you presenting your words… This is what I am looking for,,I am looking forward for your next tips Joan.. btw, do visit my blog and share your opinion whenever you are available.. Thnx again!

    FROM Newbie Blogger 🙂

    1. Thanks so much Tsuji! Really appreciate your warm comments! If you really loved this, Tsuji, then you may want to jump on my email list so you will get all of my tips and strategies (only my special readers have access too) to help you….click here now>>>>>

      Will definately be checking our your blog, would love to be able to help you in any way 🙂

  2. Hey Joan,

    These tips are priceless. Once I started doing some of these tips, my readership went up. This is something that everyone should practice if they want better results. Thanks for sharing!

  3. Hi Joan,
    Simple tips. But very relevant and very vital for all those who want their content to reach out to a wide audience.
    The best thing is that these formatting and posting tips will not take more than 10 minutes per article, and yet do a lot more to add to its visual appeal as well as the impact on the audience.

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