Attaining Sustainable Monetization On Your Blog
The way to attaining a sustainable monetization blogging starts with asking yourself these 4 questions:
- What are you writing about?
- Who you are writing for?
- What are your readers’ needs?
- How you can meet those needs?
“Putting your audience first, rather than the money, creates far more interesting and effective ideas for making money”……….says Danny, Firepole Marketing, “How To Make Money Blogging”.……Grab your copy==>> here
You may have heard the saying, “People buy from people.” but the point is that people want to buy from another person. They don’t buy from your blog; they buy from you. By developing a relationship with your audience, you create an atmosphere where they want to buy what you have to offer.
Networking expert Bob Burg, author of “Endless Referrals”, says that people buy from people they “know, like and trust.” Simon Sinek, author of “Start with Why”, says People don’t buy what you do; they buy why you do it. And what you do simply proves what they believe.
People want to interact with, and do business with, other people. When you focus first on caring about your audience, then you can find out what they need and do everything you can to meet that need. With a strategy like that, your audience will reward you with money.
It’s all in how you target your audience, how you engage with them, what you offer them and how your audience values your offer. In the process of getting to know your audience and what they need from you, you will work with your audience to create the blog you most want to have, one which shares your passion or promotes your cause.
You’ll soon realize that your audience are your people and that you’re not just making a living – you’re making a life.
It’s important to point out the difference between selling a product or service to someone, and selling someone on your product or service.
People don’t like to feel like they’re being asked to buy something that isn’t right for them.
Ask anyone and they’ll agree: they don’t like feeling like they’re “being sold.” Especially in the world of online Selling to Someone vs. Forcing the Sale marketing, the experience of being sold is often compared to buying a car from a sleazy used car salesman. If you’ve done a good job of identifying what your audience wants from you, then you know that they need what you are offering and that they have the money for it.
It’s not just about need – they want to buy it. They want you to serve them by providing what they need in exchange for their money. People love a fair exchange of value, and they understand the difference between offering something for sale and treating the customer as the source of your next paycheck.
Now that you understand this difference, you’re well on your way to monetizing your blog the right way.
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To Your Success,