What You Need To Know To Crafting Irresistible Opening Lines That Will Captivate Your Audience

Crafting Irresistible Opening Lines That Will Captivate Your Audience…..What You Need To Know


3 Ways to Craft Irresistible Opening Lines That Will Captivate Your Audience


So, what makes an opening paragraph irresistible?


Your task as a blogger is to capture the attention of those restless eyes and engage readers so they stop scanning and start reading your content …with their full attention.


But How?


“The most seductive opening paragraphs empathize with a reader, and make him feel less alone”…….says Henneke 



Show your reader you understand him/her and you’ll help him/her by utilizing these 3 ways to crafting irresistible opening lines that will captivate them:


The “YOU” Opening

  • This type of opening paragraph addresses the reader directly, and it often (but not always) starts with a question.
  • This is the easiest type of opening paragraph to write
  • To write a you-focused opening, picture your ideal reader in a scene.
  • What’s bothering her?
  • What’s going wrong?
  • Describe this scene in your opening lines, and address the reader directly by using the word “you.”


The Story Approach

  • Instead of addressing the reader directly, describe a scene in the third person and conjure up a feeling your reader recognizes.
  • The danger of the story approach is that you can too focused on telling the story.
  • You start rambling, including too many details.
  • When editing your opening, try to cut the number of words.
  • For a 1,000-word post, for example, limit your story to 150 words at most, then transition quickly to your tips.


The “ME” Opening Paragraph

  • To make the “me” focus work, consider it as a variation on the story approach.
  • Instead of writing about a third person, share your own story of a problem.
  • Make sure your readers recognize your feelings.
  • As an engaging blogger write like you are having a conversation with your reader
  • And just like in face-to-face conversations, it’s okay to use the words “I” and “me.”


The art of writing irresistible opening lines

As a blogger, you are sharing valuable tips and educating your readers. But to write irresistible opening lines, you will need to become a psychologist.

To do this you will need to sneak into the minds of your readers and know exactly what they’re struggling with by understanding their feelings of frustration, worry, and despair.

Writing a good opening means persuading a reader that your post is for them—by understanding them, and sharing your best advice to help, guide, and comfort them.

Make sure you empathize with your readers. And promise to be generous with your advice.


This is how you write irresistible opening lines and captivate your reader.



If you enjoyed this post and found TONS OF VALUE, please take a moment and share, Thank you 🙂


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To Your Success,
Joan Harrington

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30 Replies to “What You Need To Know To Crafting Irresistible Opening Lines That Will Captivate Your Audience”

  1. These are wonderful tips, Joan! And it’s the same with a blog or a novel. We remember great opening lines–they draw us in. And one thing a novelist absolutely has to do is write those with the reader in mind.
    Love this!

  2. That lead sentence – it was the be all and end all when I was writing for newspapers decades ago. If you don’t get that right, people move on quickly, no matter what your writing style is. Great tips for creating captivating opening lines, Joan.

  3. Great tips, as always, Joan! Yes, there are several ways to capture your reader’s attention and I love the anecdotal story style myself. Sometimes I see how ‘crafted’ the opening lines are in people’s blogs or articles and personally prefer a casual and honest style where I feel like the writer is inviting me into the story and talking directly to me. That’s what I aspire to write as well. Appreciate the three variations you shared with us today! Always good to mix things up depending on the content.

  4. Hello Joan, Once again you have done an amazing job with this post! I usually start my opening lines with the me approach.

    I was reading a post the other day that suggested this was the wrong approach so was surprised to see that you mentioned it here! Yeh

    Thanks for sharing

    Chery :))

  5. Great advice Joan! Knowing how a blog should start, makes it a lot easier to get writing! And it makes sense that the first line should start with letting them know you understand them; that’s exactly how our marketing/sales copy begins as well.

  6. Hi Joan

    It is true that what will make a reader glued to your post is your title and your opening lines. I agree with the three appraoch method to craft lines and I use all myself. Thanks for sharing and have an awesome week.

  7. Hey Joan,

    Our headline acts as a gateway between our content being read or our content being ditched so we need to work on making the gateway as appealing as possible and eventually you will start to see pleasing results. Our headline is one of the most important factors when it comes to gaining traffic and boosting our social shares. While it may not be easy to craft the perfect headline, it is something that we can definitely work towards and slowly build on over time.

    Lead into the main part of the article by creating the context for the rest of the story. Provide some background to the argument or solution are about to put forward. It could be the condensed history of the topic or the facts and figures or the stating of the problem that needs solving. Quotes are very helpful to inspire the reader to continue to read in the hope of finding out what lies beyond the next paragraph.

    An entertaining headline is very similar to an emotionally driven headline as it helps to create some level of excitement or a response. Including adjectives can also help our headline to be more entertaining. A newsworthy headline is one that has integrity but also offers some sort of beneficial or factual information. Specific headline is one that is clear, concise and offers a good indicator as to what the article is about. Eventually, thanks for sharing much interesting and informative thought with us.

    With best wishes,

    Amar kumar

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