9 Powerful Ways You Can Use Your Blog Posts To Sell By Not Being Salesy
Do you know how to generate sales on your blog posts and NOT be salesy?
Lots of bloggers are afraid to sell to their readers.
Because they don’t want to lose the audience they worked so hard to build.
I’m here to tell you that you can successfully use your blog posts to sell without being salesy.
The answer is simple: reciprocity.
Reciprocity happens when you give immense value to your audience.
In return, they feel compelled to help you out.
It’s a simple formula.
If your blog posts are top-notch, your readers will be open to buying from you.
But they’re not just “buying.” They’re supporting a resource they love.
And when you pair reciprocity with blogging, the results are powerful.
You’ll sell, but your readers will never think you’re selling to them.
It’s a friendly offer.
So, how do you do that?
By utilizing Neil Patel’s 9 ways of using a blog post to generate sales….
1. Provide a ton of value
VALUE should be your number one priority as a blogger.
If you have immensely valuable content, you can sell like crazy even if you offer it free.
2. Link to a relevant product
Linking to one of your products is a simple but effective strategy for getting eyeballs to your storefront.
But here’s the catch: you have to share a relevant product.
Solve your readers’ problems by sharing relevant products with them, and you’ll make their day.
3. Describe an insanely valuable use of your product
Show off your products’ benefits.
You have to give readers specific, detailed reasons why your product is great.
Don’t just dangle your product in front of your readers’ faces and say, “You have to buy this to get anything good.”
Give them the good stuff in the post itself.
4. Blog about your customers
Sharing your customers’ experiences with your product can work wonders.
Your readers get to see how your product is benefiting real people, and they’ll become more interested without feeling pressured.
Listen to ordinary people’s stories, and broadcast them to your audience.
Your readers will instantly connect with these stories, and that means they’ll connect more with your brand.
5. Do affiliate marketing (the right way)
If your readers really love your blog, they’ll be more than happy to help you out by buying something they were already interested in anyway.
Don’t be an intrusive salesperson who hawks products to their readers.
Be your readers’ friend, and recommend products that will improve their lives.
Click Here for a product that will improve your life today!
6. Fix a problem
People will always have problems, and they will always want to fix those problems.
That’s where you come in.
By fixing your readers’ problems with your blog posts, you’re earning their trust.
Eventually, they’ll want to check out what you have to offer.
No matter the approach you choose, make sure you’re thorough when fixing your readers’ problems.
Don’t give them a temporary duct tape fix—give them a long-term remedy.
7. Give away a preview
If you know you’ve got something good, give your readers a free preview.
Let them in on the action so they can see for themselves just how great your product is.
If you have a subscription service, give your readers a free trial.
If you have an e-book, give away the first chapter.
And make sure your free preview is packed with good stuff.
Don’t give away a limited free trial or an introduction.
Give your readers the good stuff, and when there’s no more free content, they’ll likely pay for more.
8. Hold a contest
No one can resist the offer of something free.
You can leverage this by holding a contest on your blog.
Contests help you grow your audience and build interest in your brand.
After a successful contest, you’ll have a lot more people to share your products with.
To get the best results with your contest, go social.
9. Give your readers an “exclusive” deal
Every time your readers make the choice to check out your latest post, they’re investing their time in your work.
By giving your audience an exclusive deal, you’re thanking them and giving back.
Don’t make the offer public anywhere else.
Make it a readers-only deal, and say so.
You want your readers to feel special.
When you do it right, selling equals helping your readers.
Only promote products you know will improve your readers’ lives.
It’s all about helping.
If you’re focused on providing value, the selling part becomes a lot easier.
Your readers want to support you.
All you have to do is ask.
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To Your Success,