You can master the art of selling anything to anybody just by changing this one word…..
I would bet that you dislike the word “selling” and I would be right, because who really does, it actually leaves a very bad taste in your mouth, now doesn’t it, especially if you are an online marketer.
You can sell anything to anybody just by changing one word…….Instead of using the word “sell” use the word “help”, because that is what we do as online marketers, WE HELP…NOT SELL
“Don’t ever use the word “sell” says T. Harv Eker, (author of Secrets of a Millionaire Mind) just cross it out and instead use the word “help”
How do you make money? You make money by solving a problem for someone. That’s the only reason people give you money.
They don’t give you money because you look good.
Do something that helps more people within your niche, and tell them how YOU can help them. When you know what problem you’re solving for whom, you don’t have to sell anything. When you’re making an offer to people who are looking for your solution you would be in the position of helping, not needing to sell.
So, let’s be clear: You are out for sales; and there’s nothing wrong with that, so what you are really doing is making an offer for money because that is what you are in this online marketing thing for……..right?
Just think of those sales as the people you are trying to help.
Call it whatever you need to call it but whatever you come up with, remember it’s all about how you frame it, not the fact that you are indeed selling.
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To Your Success,